Business Trends And Insights For Spa Retail Professionals

How Do I Get Into the Spa Retail Biz?

Marketing

Video Advertising for Spa Dealers

Lights, Camera, Action! Video Advertising for Spa Retailers

The world of advertising is constantly changing, which makes the struggle to decide where to spend your advertising dollars all too real. Shorter attention spans and the desire for immediate gratification are making it more difficult to ...

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Business Management

Consumer Financing for Spa Dealers

A Spa Dealer’s Guide to Consumer Financing

It’s hardly a secret that affordability is one of the biggest hurdles tripping up hot tub consumers along their buying journey. So how does a spa retailer turn this hurdle into just another stepping stone for these potential customers? T...

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Service

Can Hot Tub Dealers Make Money in Spa Service?

If spa dealerships view your service department as a necessary evil rather than a profit center, you're not alone, but you may be missing the boat—or the whole ship, for that matter. [caption id="" align="alignright" width="400"] Phot...

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Sales

Moving the Sale Forward When Inventory Is Low

Spa dealers are encountering a never-before-seen conundrum as a result of the Covid-19 pandemic: hot tub demand has skyrocketed while the average wait for new spas is now up to six months.   That creates a tricky sales dynamic. What s...

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