Engaging Web Content Ideas for the Spa Retailer
Lisa Garnier2022-07-08T11:37:53-06:00As a 21st century spa retailer, you’re already aware that [...]
How to Make a Radio Ad that Sells: Part Two
Kevin O'Halloran2019-05-27T17:38:32-06:00In terms of value, there are few marketing mediums which [...]
11 Simple Steps to the Spa Financing Offer
Kevin O'Halloran2021-10-07T16:15:05-06:00In-house consumer financing is one of the most common ways [...]
How to Make a Radio Ad that Sells: Part One
Don Ayres2019-05-28T13:55:05-06:00Though media advertising is rapidly evolving, small spa businesses can [...]
Advertorials in the Age of Branded Content
Kevin O'Halloran2019-05-28T14:00:08-06:00When most hot tub retailers think of marketing, they bring [...]
How to Target High Quality Leads
Kevin O'Halloran2019-05-27T14:59:38-06:00There is a prevailing mindset in the retail industry that [...]
Attraction over Promotion: How to Use Early to Mid-Stage Content
Lisa Garnier2022-01-15T11:29:52-07:00In the H2Insider article on “Selling Across Stages of the [...]
The ROI of Attending and Exhibiting at Trade Shows
Lisa Garnier2022-03-03T10:38:16-07:00When it comes to industry-recognized spa trade shows, retailers have [...]
Tips for Hiring Spa Service Techs
Kevin O'Halloran2019-05-27T18:05:16-06:00For many spa retailers, customer service doesn’t end once the [...]
EXPO-sed: What to Do when a Spa Show Comes to Town
Lisa Garnier2019-05-29T12:56:21-06:00Roger Retailer has a successful local spa dealership. His reputation [...]
Is Your Spa Biz Better off Owning or Renting?
Kevin O'Halloran2019-05-27T12:10:07-06:00A recent Spa Retailer article looked at three spa retailers’ [...]
Professional Development for the Spa Salesperson
Lisa Garnier2022-04-08T11:58:40-06:00You may have heard the recent buzz around the APSP [...]
Recession Proof Your Business
Kevin O'Halloran2019-05-28T12:33:25-06:00After 96 consecutive months of growth since the turning point of [...]
Selling Against Other Markets: Lifestyle Over Recreation
Kevin O'Halloran2019-05-28T13:23:02-06:00Discretionary spending has increased over the past few years as [...]
From Service to Sales: Cross Training Field Technicians
Lisa Garnier2019-05-27T15:03:38-06:00Most of us would agree that salespeople and service techs [...]
4 Tips for Training Seasonal Spa Salespeople
Lisa Garnier2019-05-28T13:27:20-06:00Everyone looks forward to the lazy, hazy, crazy days of [...]
State of the Spa Dealer-Manufacturer Relationship
Kevin O'Halloran2019-05-27T13:28:04-06:00In the 2017 State of the Industry poll conducted by [...]
How to Respond to Customer Pricing Expectations
Lisa Garnier2019-05-29T18:49:24-06:00How many times a day do you hear these phrases: [...]
Customizing Customer Service: Get Personal
Lisa Garnier2019-05-27T12:19:39-06:00Do you know your customers? Not just who they are [...]
Creating an Engaged Spa Sales Team
Lisa Garnier2019-05-28T13:35:20-06:00In order to maintain a healthy body, people require a [...]